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  • Team ODA

Achieving Success in Entrepreneurship: Know what it takes

Updated: Sep 6, 2023

Taking conscious steps and combining skills with talent makes the entrepreneurial spirit, as we explore what it takes to achieve success with entrepreneurship.

The prospect of entrepreneurship is indeed exciting, as many today want to take a giant leap and fly high. If we consider globally, around 582 million entrepreneurs are striving to translate their ideas into success.

Amongst the drivers of entrepreneurship include the aim to build a successful business, bring into market a unique concept, and urge to be self-employable.

However, the journey to emerge successfully is always fraught with many challenges revolving around capital, the existing economic scenario, and local regulations. As per U.S. Small Business Office of Advocacy, about 50% of small enterprises fail to survive more than 5 years.

With respect to India, there has been a phenomenal increase in the rate at which startups are making it into the market. Most these are into technology space and have been giving a boost to the economy. Artificial Intelligence (AI), Robotic Process Automation (RPA), Blockchain, and the Internet of Things (IoT) are some areas where most startups are investing their efforts in.

The innovative spirit in India is playing a major role in boosting entrepreneurship as the Global Innovation Index indicates. The index has improved to 40 in 2022 from 81 in 2015, as the market gears up to welcome more talented entrepreneurs.

A good thing to note is the increasing number of women entrepreneurs. Women had begun taking top roles in big enterprises, and with their increasing role in shaping startups, they are taking entrepreneurship in India in a different direction. Spearheaded by a woman entrepreneur, Optimum Data Analytics, is its very example.

But in any case, entrepreneurship is a competitive arena, globally and locally, and only those who take right steps succeed in the long-term.

Using our entrepreneurial experience, here, we are bringing you those crucial factors that define success in entrepreneurship.

Factors contributing to success in entrepreneurship

Success in entrepreneurship is a combination of skills, attributes, and perseverance. Here are some key factors that can contribute to success of an entrepreneur:


Entrepreneurship is often challenging, and it can be difficult to keep pushing forward during tough times. A strong passion helps us to stay motivated and focused on the goals, even when things get tough.


Need to have a clear vision of objectives and also should have ability to communicate that vision to others in a compelling way. This vision helps to guide decision-making and provides a roadmap for success.


The world of business is constantly changing. Hence, it is needed to adapt to new challenges and opportunities. Entrepreneurs should be flexible enough to pivot their business strategies as needed to stay ahead of the competition.


It takes a certain level of mental toughness to keep pushing forward, even when things do not go as planned.


Entrepreneurs must be able to weigh the potential risks and rewards of a decision and make decisions that are in the best interests of their business.


Successful entrepreneurs understand the importance of building relationships and creating a network of supportive individuals.

Managing Finance

Entrepreneurs need to be able to manage their finances effectively in order to keep their business afloat. This includes creating and sticking to a budget, finding funding sources, and managing cash flow.

Ability to market and drive sales

Entrepreneurs need to be able to sell their product or service to potential customers. This requires an understanding of marketing and sales strategies, as well as the ability to pitch and close deals.

Attention to detail

Successful entrepreneurs pay attention to the small details that can make a big difference in the success of their business. They are able to keep track of deadlines, manage multiple projects, and stay organized, even when things get hectic.

Hard work

Last but not least, success in entrepreneurship requires a lot of hard work. Entrepreneurs need to be willing to put in the time and effort to make their business a success.


As we saw, success in entrepreneurship is not just about having a great idea, rather it’s about having a combination of skills, attributes, and determination. It takes hard work, perseverance, and a willingness to take risks to reach the milestone.

The startup ecosystem is continuously witnessing changes, and to maintain existence in a dynamic environment, entrepreneurs must be ready to tackle any possible challenges that may along the way. Given the flux of companies, it is must for them to adopt a rational approach that is insulated against probable failures.

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